3credit hour(s)Pre- or corequisite:IT 1010 In this course students will learn how to build a comprehensive personal and/or business web presence using current social media tools and graphic design websites. Skills taught include design, use and rationale for choosing specific social media marketing tools. Assignments and projects will focus on universal design principles, problem solving, critical thinking, research topics, case studies and how to effectively communicate with various online audiences. Students will also learn strategies to measure the effectiveness of their posts using web analytics.
Note(s):
As of Fall 2019, this course will be updated to FDMA 2855. Read more.
